Top 5 Educational Games on Unified Platform in Bulgaria: Q2 2021

In the second quarter of 2021, the educational games sector in Bulgaria showed varied performance across top applications, as per data from Sensor Tower. Here's an overview of the key metrics for the top five educational games on the unified platform.

Toca Boca World saw a notable fluctuation in weekly revenue, starting at around $900 in early April and peaking at $1.7K mid-month. The app's weekly downloads ranged from approximately 1.7K to 3K, with a significant increase towards the end of June. Active users remained relatively stable, hovering around 21K to 24K throughout the quarter.

Intellecto Kids Learning Games experienced a modest revenue range, beginning at $128 and maintaining figures between $38 and $139. Downloads displayed a declining trend initially, dropping to single digits in May, but rebounded to over 100 by the end of June. Active users mirrored this pattern, with numbers fluctuating between 10 and 115.

LEGO® DUPLO® WORLD reported low weekly revenue, mostly below $50. However, downloads showcased a positive trend, starting from single digits and reaching over 500 in late April before stabilizing around 140-260. Active users increased steadily from approximately 470 to over 1K before leveling off.

Animal Jam maintained a consistent but modest revenue, ranging mostly between $9 and $37. Downloads remained stable around the 20s, while active users showed a slight decline from about 245 to 203 over the quarter.

IntellectoKids English 4 Kids had minimal revenue fluctuations, staying under $22 weekly. Downloads were minimal and dropped to zero at times, reflecting a decrease in user engagement.

These insights from Sensor Tower highlight the dynamic nature of the educational games market in Bulgaria, with varying levels of user engagement and revenue generation across different titles. For more detailed insights, visit Sensor Tower.